How it works

First you need to know what behaviours and actions you want to see more of. Cultr is a social nudging tool works for the desired behaviours you have identified. You can use Cultr’s surveys and polls features, to get a better understand of your organisation’s needs. If you need to calibrate your objectives, Cultr’s Partner consultants can help you determine what your organisation needs.

Plan Cultr campaigns for 1, 3 or 12 months

Cultr’s social nudging campaigns can run as stand-alone activities where specific culture objectives are boosted in sequence or in different part of the organisation. Plan to use Cultr during a few weeks, or as a continuous culture platform. Cultr campaigns can also be created and scheduled to support other existing or planned culture or leadership initiatives. Use Cultr to increase engagement during such initiatives or in periods in between where attention normally drops. Our experience is that this phase – planning when and where in an organisation to boost desired behaviours – is often the most arduous phase.

We are used to clients who require approval from both their legal and IT departments, specifically for data protection and security. We can provide you with required documentation.

Customize content / subscribe to ready-to-go campaigns

Setting up Cultr with content for any specific culture objective is usually quicker than deciding on the objectives. Choose between ready to use campaigns available in Cultr’s content store, or have content customized to your specific goals and company context. Cultr is a SaaS tool that allows you, or your consultants, to work in the Cultr admin to produce and set up your own campaigns made from missions, challenges, surveys, quizzes, dilemmas and leaderboards. Or you can ask us to provide a full-service of creating custom content for your specific culture objectives. We have a much-appreciated method for co-creating content together with your employees.

Schedule campaigns to run for next 1, 3 or 12 months

When your campaigns simply schedule them for the periods and audiences (groups of employees) you want to include in your campaigns. The Cultr platform takes care of the rest.

Integrate with your existing software

If your employees are using Microsoft Teams or Slack, set up your account to allow users to use Single Sign-on. If you run Cultr at events, stream the user action and leaderboards in real-time to big screens.

Small Pilot or Big Launch!

Let the Cultr platform send out invitations to your employees, or do the launch in your existing communication channels or communities. Your employees will be provided with an invitation link, alternatively code plus password, to access your account with Cultr. Action can start directly after. No training is needed.

Monitor activity and run surveys

Monitor the activity of users and the performance of various content in the Cultr admin,. See how your employees respond to nudges, and all real action taking place in the offices, factories or on the field.

Run a survey in the beginning of using Cultr to get base line for perception of culture. Then use survey periodically in order to measure changes in perception of culture,  employee engagement etc over time.

Learn, adjust and reuse

After running Cultr for weeks or months, you will see what effect it has on the perception of culture in your organisation. You also have a library of content to use for new audiences, and you have a library of employee stories that you can use for both internal communication and for external branding.

You or your employees will come up with new ideas for missions and challenges, or even totally new areas of desired behaviours. Adjust your plans accordingly.

Run a survey in the beginning of using Cultr to get base line for perception of culture. Then use survey periodically in order to measure changes in perception of culture,  employee engagement etc over time.